The purpose of the SELT is to ensure successful attainment of Goal 3. The team serves as the collaborative leadership body charged with delivering on The Ascent, Goal 3: Grow the number of lives impacted – expand student access, opportunity, and completion, addressing the following objectives.

Strategic enrollment management is the alignment of the institution’s strategic planning framework with its mission and values to accomplish institutional enrollment goals.  It is a complete and coordinated system for student success; a university-wide initiative to identify and achieve enrollment, retention, and completion objectives.

Team Objectives

  • Recruit and enroll students
  • Inform tuition setting and fee remission process
  • Deploy the institution’s financial aid resources to achieve enrollment goals while optimizing net-tuition revenue
  • Coordinate efforts and initiatives to ensure students persist to graduation
  • Collaborate in efforts focused on a student’s transition to supportive and engaged alumn


  • Develop a consistent and comprehensive data system that informs discussion, action, and reporting
  • Coordinate and facilitate action that will ensure annual goals are met or exceeded
  • Refine annualized Goal 3 targets consistent with long-term strategic growth initiatives by the 5th week of Fall term
  • Annually, provide enrollment estimate, by modality, for budget and planning by the first working day of February
  • Annually, provide a comprehensive report on action and plan accomplishments by the last working day of October

Documents & Resources

Below you will find links to documents and resources associated with this team.

SELT Charter

Enrollment Watch

EM Dashboards

Registration Tracking

Team Members

  • Tom Insko, President (sponsor)
  • Holly Chason, AVP Enrollment & Effectiveness (lead)
  • Lacy Karpilo, VP for Student Affairs
  • Sarah Witte, Provost
  • Tim Seydel, VP for University Advancement
  • LeeAnn Case, AVP Finance and Administration
  • Luke Aldrich, Manager Organizational Transformation/CPM (facilitator)

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