Eastern Oregon University Campus

EOU sees significant rise in online enrollment

Nov. 6, 2019 LA GRANDE, Ore. – Eastern Oregon University reported significant increases in online student headcount and credit hours this fall.

Of the university’s 3,067 students, 1,246 are undergraduates studying off-campus. Online undergraduate student headcount rose 7 percent over fall 2018, and online student credit hours are up by 4.5 percent.

Executive Director of Regional Outreach and Innovation David Vande Pol credited strategic partnerships, data-driven decision-making, and EOU’s first online recruiter with the bump in enrollment. He said this year’s recruitment efforts will move the university closer to its goal of enrolling 5,000 full-time equivalent students online and 2,500 on campus by 2029.

“We’re focused on increasing online enrollment, and reaching the strategic goals laid out in EOU’s strategic plan, ‘The Ascent,’” he said. “Having a dedicated online recruiter responding to inquiries and guiding them through the enrollment process has been a game-changer.”

Headcount is up at EOU overall, rising 3 percent over last year’s fall total. The on-campus population of undergraduates has remained steady, but a slight drop in both student credit hours and full-time equivalency suggests students are taking fewer credits at a time.

Retention rates, which measure the percentage of students who enroll for a second year at the institution, hit their highest point since 2016 at 72 percent. On-campus students persisted at an even higher rateRead more.