MARKETING CONCENTRATION

for Business Administration

Career Paths

To read about some possible career options available with a marketing concentration, go to www.eou.edu/business/marketingcareer.html

Program Checksheet

To download the business administration major checksheet, click here.

About

With a marketing concentration, students will be prepared for careers in marketing and public relations. The marketing concentration helps to prepare the student for a variety of careers as well as giving them a foundation of important business principles.

Curriculum

BA 365 Marketing Research

BA 450 Retailing

BA 464 Promotional Strategy

BA 465 Consumer Behavior

BA 485 International Marketing

Contact Us

For questions about the marketing concentration, please contact Shari Carpenter at 541-962-3616 or scarpent@eou.edu.